PUMA
For decades, Puma has been producing innovative gear for the fastest athletes in the world. As the company slogan says, Puma is committed to being forever faster. But their sports shoes and sportswear have been performing equally well on football pitches, tennis courts and Formula 1 race tracks as well as city streets everywhere. Thanks to Puma's impressive and versatile range of footwear, apparel and accessories, and clever co-branding collections with designers such as Alexander McQueen and Husseyn Chalayan as well as top brands such as Ferrari and Ducati. Yet Puma does not shy away from rereleasing their classics, enabling a new generation of sneaker lovers to discover shoes such as the Puma Suede and Clyde that were popular with breakdancers of the early ’80s. Among their official collaborators in the music world, you'll find Solange Knowles and Rihanna (who was appointed creative director of Puma's women's department). Puma, like Adidas is a German company, and like Adidas Puma's HQ is in the small town of Herzogenaurach. In fact, the two companies have their head offices across the road from each other. Odd but not surprising, given the fact that Puma was established in 1948 after Rudolph and Adolf Dassler (of Adidas fame) fell out and split their company in half. From there, Puma's success grew, starting by supplying boots to the West German football team and escalating after the launch of the first football boots with screw-in studs. Browse this global brand's new collection at Spree today and get your Puma on.
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