With typical Scandi cool, Jack & Jones stepped onto the scene with a modest but carefully curated collection of menswear at the 1990 Oslo fashion fair. Designed for men who value the freedom to live life their way, Jack & Jones set out to give them the jeans and T-shirts to do just that. Today, Jack & Jones is one of the leading menswear labels in Europe with a range of crisp, cutting-edge denim and T-shirts for an urban lifestyle. Jack & Jones jeans include classic fits – skinny, tapered, slim or regular – in traditional blue and black so that every guy can be sure to find the perfect pair of jeans as the basis of his wardrobe. If you want something more edgy, take a look at their ripped and cuffed designs. Whichever you prefer, all Jack & Jones jeans are a perfect match for their T-shirts and hoodies. Take one of their slim-fit T-shirts. It's a great start, either as the first layer that hugs the body when you need to stay warm or by itself when the heat is on. If you want to get that cool urban vibe going, go for a regular fit. Because it's slightly looser, it looks more relaxed – perfect for everyday streetwear. Being a Danish label, Jack & Jones takes sustainability to heart and uses recycled and sustainable fibre when and where they can, such as polyester made from used plastic bottles and recycled cotton made from old jeans. Which is why they also advise not washing your jeans too often. This will help them to last longer and keep dark colours from fading, but also save water. (And as we as South Africans are increasingly realising, every drop counts.) Besides, there's very little a good airing can't fix. So, click this way to shop Jack & Jones’s Scandi-style, uber cool jeans and T-shirts, compliments of Spree.
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